
Over 80% of the online population consider search engines as their first choice when seeking out a new service or product. That's right... 80%. And of all that traffic, over 90% goes to websites in the top 30 listings. That means if you want to build a successful online business, you'll need to rank high in those search engines. And to do that, you'll need to start with some SEO.
What is Search Engine Optimization?
SEO actually encompasses a variety of tasks designed to improve the visability of your site, by focusing on both internal and external aspects. This process is often quite complex and requires a considerable amount of "know-how" to be successful. Search engines after all, do have limitations and all have unique search parameters that are constantly changing. Do too much SEO or the "wrong" SEO and you'll quickly find your website buried at the bottom of the search engine pile.
Do I really need SEO?
That all depends... do you want your site to be seen?
The primary benefit of good SEO is higher rankings in the search engines. And because higher rankings have been proven to generate more traffic, that means more business for you.
Isn't Pay-Per-Click Advertising Just As Good?
You can certainly generate some traffic with PPC advertising but the truth is, most people look for the generic search results first. That's because like you, they know those paid spots are, well... paid. So having the top paid spot in Google or Yahoo! just means you were willing to pay more to get there.
But a top spot in the generic search? Now that's gold!
Expert SEO With Mode Impact
Fortunately, Mode Impact can help.
After an in-depth analysis of your site, our SEO experts can provide you with a customized strategy that lets you stay ahead of your competition and in front of your customers.
The Mode Impact SEO Package includes:
- Personal consultation with an SEO expert to review your site and create an optimization strategy.
- Ongoing SEO efforts, including keyword and market research, offsite linking and other targeted strategies.
- Internal and external improvements such as a metatag analysis and sitemap optimization.
- Search engine submission for maximum inclusion.
How Do I Get Started?
Mode Impact offers three different levels of service to meet your needs:
| BUSINESS SEO | MARKET LEADER SEO | ||
|---|---|---|---|
| Search Engine Optimization Features | |||
Number of keyphrases optimized |
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In-depth keyphrase research |
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Competitor intelligence report |
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Keyword position reports |
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| Local search optimization | |||
Cross engine optimization Google, Yahoo, Bing |
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Google Analytics setup with conversion tracking |
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DMOZ submission |
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HTML architecture and design analysis |
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Website usability analysis |
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| Website conversion analysis implementation | |||
Meta tags (title, keyword, description) |
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| Alternate text added to images | |||
Integration of blog with RSS |
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Copywriting |
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Manual link building campaign |
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Link building/Link procurement |
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Free & paid directory submissions |
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One way links |
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Universal SEO (news, video, music, local, blogs, maps) |
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Web server analysis |
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Setup of website sitemap |
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Internal linking restructuring |
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Creation & registration of sitemap.xml |
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Creation of robots.txt |
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Monthly progress report |
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Pre-optimization & post-optimization ranking report |
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Keyword density monitoring & reporting |
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Link popularity monitoring & reporting |
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Dedicated account manager |
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| SEO consultation | |||
| Online project management schedule | |||
Keyphrases guaranteed on 1st page results of Google (OR MONEY BACK) |
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| Progressive monthly optimization (Annually discounts available) |
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| One time campaign investment | |||
