Mode Impact

10 Good Reasons Why Your Business Needs A Website

Does your business really need a website or is it just a technological luxury that you can do without? Before you pass on your chance to put your company online, take a look at some of the top reasons why your business should be on the web.

1.   Image.
   These days, just about everyone has a website, from your next door neighbor to the person that walks your dog and you can bet your advertising dollars that your competition has one too. Having a website is like having an email address - if you don't, you're very clearly "out of the loop". Now, what do you suppose that does for your image?
   
   
2.   Convenience.
   With a storefront, you're open when you're open and you're closed when you're closed. But with a website, you're open 24 hours a day, seven days a week. There is no "regular business hours" when it comes to the Internet so all those potential customers that couldn't get to your store by five can just hit your website and make their purchases online. Assuming of course, that you had a website.
   
   
3.  Growth.
   If your store is located on Main Street, how far do you suppose people will drive to get there? But what if distance wasn't an issue? What if it didn't matter that your store was in another city or even another state? What if you could do business with anyone you wanted, anywhere in the world? With a website, you can.
   
   
4.   Exposure.
   Do you have a new product or service you'd like to promote? Wish you could improve your cross-selling results? With a website, your customers can instantly see the latest and greatest that your business has to offer - no need to wait on traditional mail out marketing for results. You can also let them know about related products they might like, giving you immediate cross-selling results.
   
   
5.   Marketing.
   Would you like to build a mailing list for newsletters, flyers and other marketing materials? Having a website makes it easy to reach a wide variety of potential customers. Encourage them to sign up for your free company newsletter and viola! You've just built yourself a mailing list.
   
   
6.   Branding.
   No, it’s not just a marketing buzz word. Branding is what makes you think of Xerox if we say copy machine or Pepsi if we say soft drink. To build such a successful brand, you need a variety of deliverables including business cards, brochures and yes, a website.
   
   
7.   Savings.
   Can't afford a huge overhead? With an Internet business, you don't have to. Selling your products and services online is perhaps the most inexpensive way to start a new business because you don't have to worry about the extra costs that come with owning a physical storefront.
   
   
8.   Service.
   Wouldn't it be great if your customers could get the help they need, even if it’s at 3 o'clock in the morning? With a website, they can. By posting links to user guides, how-to articles and a collection of FAQ's, you can provide instant support that your customers can access whenever they need it. And that's good service.
   
   
9.   Flexibility.
   Changing your brick-n-mortar storefront can be expensive and time-consuming. Changing the look of your website is as easy as clicking your mouse. Having a website gives you amazing flexibility to customize and change your look as often as you like, no new display stands required.
   
   
10.   Freedom.
    Having a physical storefront requires your continued presence if you want things to run smoothly. But put that business on the web and you're free to move around whenever you like. Work from home, have lunch with your friends and smile knowing you don't have to drive in rush-hour traffic anymore.
    

 

 

 

The Mode Impact Process

1. One-on-one consultation with your account manager.
   Go ahead... tell us what you want. We're listening! Your Mode Impact account manager can answer questions and help you fine-tune your online vision.
   
   
2. Complete our questionnaire.
   Our detailed online questionnaire takes your design even further by pinpointing even the smallest details to ensure your web site is everything you want it to be.
   
   
3. Quote and delivery.
   Once we understand the scope of your project, our expert design team will provide you with a custom quote and delivery timeline, so you'll know exactly what to expect before the work even begins.
   
   
4. Storyboard.
   Using your questionnaire, our design team will create a storyboard that represents your design ideas. We'll also provide suggestions and comments to improve the flow and usability of your site.
   
   
5. Content.
   Its time to start designing! Provide us with your content and our design team starts creating your site.
   
   
6. Review.
   How are things going? Your account manager will schedule a review to get your feedback on the design and make any changes that might be needed.
   
   
7. Final review.
   All the changes have been made. Now its time to tell us what you think!
   
   
8. Launch!
   Once we've got your approval, our design team delivers the finished product to you and launches the site!

What about maintenance and updates?

Mode Impact gives you the option of purchasing our yearly maintenance Freedom Package so you focus on your business and leave the maintenance and updating to us. It's like having your own design department whenever you need them.

Get the most from your web site.

Ready to get started? Call Mode Impact today at 1.855.MODE.IMPACT and turn an ordinary website into an extraordinary web presence.

Our friendly and experienced staff are standing by, ready to help you get the most from your site.

CTV Ottawa Speaks Out

Canada's largest broadcaster, offers a wide range of quality news, sports, information, and entertainment programming.

With the most recognizable TV news personality (Max Keeping) in all of Eastern Ontario and Western Quebec,
CTV Ottawa is soaring to award-winning heights. When you’ve been on the air for over 40 years, it’s very important for management to stay informed with all of the latest developments in the new media industry,
and no one has done that better than CTV.

The Challenge: When the good folks at CTV saw our work, they knew that things simply could not remain the same with regards to their web presence. First and foremost, they wanted a site that was symbolic of what a news site should be: Dynamic and engaging. Secondly, they wanted a great deal of interactivity along with the ability to let web visitors view selected video news footage. Finally, they wanted the site to have its very own unique “identity” when compared to the competition.

The Solution: In order to set the tone for the site from the get go, our designers worked tirelessly to create a layout that would befit an award-winning news station. Colour schemes, navigation, and fonts were carefully selected in order to provide the right “look and feel” for the casual or serious visitor. Finally, Adobe Flash was used to bring the entire site to life with a strong emphasis on the navigation and short video clips. In terms of identity, the new and improved CTV Ottawa website is in a league all on its own, and modeimpact.com will be there to keep it that way.

 

 

 

Flexible Options for Your Budget

From splash pages to eCommerce to a Flash interface, we've got you covered. Mode Impact has the skills to give you the web site of your dreams at a price you can afford. Our design options give you the flexibility to get the most for your design dollars, creating the perfect web site to meet your company's budget. Take the first step to contact us now and see how easy designing a website can be.